Why I Stopped Wearing My Socks | Book Review

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“Why I Stopped Wearing My Socks” is one of the most inspiring stories about the journey of an entrepreneur, Alok Kejriwal, who with the endeavors that he took in his formative years lead him to give birth to a company, contests2win and growing it to the potential that it has reached today.

“Why I Stopped Wearing My Socks” is one of the most inspiring stories about the journey of an entrepreneur, Alok Kejriwal, who with the endeavors that he took in his formative years lead him to give birth to a company, contests2win and growing it to the potential that it has reached today.

Alok Kejriwal was born in a non-conventional Marwari family and brought up solely by his maternal grandparents, where his Nani was into the stock exchange and his Nana was the owner of the transport business. His future had been pre-planned for him, where he was all set to take over his father’s business of manufacturing socks.

Starting with his first endeavor right after his 10th standard exams were over, the first thing his Nani asked him to do is join and help out at his nana’s transport business. As he had been part of the constant bickering that took place at his house, he was aware that his Nani was not happy with the laid back attitude of his Nana and wanted to see the transport business grow.

Hence when we started working for his Nana, he asked: “Nana, why don’t we grow our business?”

To which his Nana replied. “Of course. We must! Why don’t you start looking for more business?”

From there began Alok’s entrepreneurial journey, which was all about making mistakes and learnings at the same time. In spite of all the mistakes and goof-ups that happened during the way, Alok had constant support of his grandparents, who continuously worked on encouraging him as he found his way first by acquiring and managing this father’s business, to being a banker and further being an IPO recovery agent and various roles till he finally found his way into the technology world with contest2win.

The story of Alok Kejriwal clearly denotes that learning is a life-long journey and it never ends. As we learn we make mistakes and its how you recover from these mistakes is what makes all the difference.

The book is clearly segmented and at the end of every chapter is a short summary indicating the learnings of the chapter in a condensed form. Along with the do’s and don’ts that define us when we speak of the corporate world.

Why I Stopped Wearing My Socks is a deeply gripping story about fighting the odds and staying motivated, to start the journey of entrepreneurship. It is nothing less than an inspiration of how to come out as a winner in the advent of storms.

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